Steve's Story

Steve first got into the field of eCommerce when his wife became pregnant with their first child. Because his wife hated corporate life and literally had to drag herself out the door every morning to go to work, they both decided that it was best for her to quit her job and become a full time stay at home mom.

However, because they didn't want to make any significant lifestyle changes, they needed a way to replace his wife's six figure salary before her maternity leave was over. As a result, they decided to start an online store together selling wedding linens. While business started out slow, they managed to make over 100 thousand dollars in profit in their first year of business.

As a result, Steve's wife was able to quit her job with a clear conscience. Today, she...

  • Earns much more than she did with her day job
  • Works only a few hours each day
  • Stays at home with the kids, calls the shots and sets her own schedule
  • Runs the online store from the comforts of home

Because opening an online store has made such a meaningful and powerful difference in their lives, they want to teach other people to achieve the same feeling of success and independence.

Background Information

Steve carries both a bachelors and a masters degree in electrical engineering from Stanford University. Despite majoring in electrical engineering, he spent a good portion of his graduate education studying entrepreneurship and the mechanics of running small businesses as well. When he's not helping others open their own online businesses, he works as an engineering manager for a startup company in the Silicon Valley.

In addition to his online store, he also runs a top 100 small business blog at that has been featured on the television show “The Rise To The Top” on ABC and on many popular small business publications such as the New York Times and Small Business Trends.